Message to Coaches

Business consultants of intermediary organisations can take various approaches to their task. Their services range from disseminating information over training offers, funding programmes and one-time consultancy to longer-term client-centred coaching. SME demand is access to practical information, specific to the task at hand.

Personalised coaching has been found to best support SME needs, especially where coaches, who are themselves part of a peer-to-peer learning network, can address gaps in SME specialised knowledge and expertise.

Innovation cooperation coaches of this kind are still a rare breed. Those that pioneer the field are faced with limited access to best practice, expert knowledge and international support within their profession.